About

Digital Marketing · Data Analyst — marketing since February 2022.

Who I am

Digital marketer turned AI automation builder. My marketing career started in February 2022 and has run continuously since — SEO, paid ads, social, email and analytics across agencies and in-house roles. I have run campaigns end to end: strategy, content, budgets, tracking and reporting, for service businesses, a content app, a software company and an agency.

What I bring to a business development role: I can audit what exists, find the cheapest lever first, and show the work in numbers — traffic, leads, cost per result and ROI — not just activity.

Experience

Digital Marketing Manager — xerocks.store

May 2025 – Oct 2025

xerocks.store helps publish digital products, codes, plugins, softwares and extensions on platforms. I handled publishing everywhere and ran platform-specific ads across platforms — not only Google and Meta ads, but Amazon ads and more.

Marketing Analyst — EnterChat

Dec 2024 – May 2025

EnterChat provides E2EE services to big chat tech giants. I analysed the current marketing and, through cost cutting and optimisation, took ROI to 2.7x.

Digital Marketer — Digital Sanstha

Dec 2023 – Dec 2024

Digital Sanstha is a marketing agency. Limited-scope work: on-page SEO, social media, paid campaign, GMB and email support tasks.

Digital Marketing Head — Air Expert India

Aug 2023 – Nov 2023

Air Expert India sells air purifiers. I built and ran campaigns that grew online sales and brand engagement by 55%, added 35,000+ organic visitors through SEO, and managed social content, influencer collaborations and analytics reporting.

Digital Marketing Executive / Social Media Manager — Monetta India

Feb 2023 – Aug 2023

Monetta India builds CRM and generic software. I led social campaigns for an edtech platform: content, strategy, analytics and cross-team collaboration.

Digital Marketing Manager — Rizzle

Feb 2022 – Jan 2023

Rizzle was a content app where people posted content. I owned campaign strategy across SEO/SEM, email, social and display, plus content, budgets and performance analytics.

Education & certifications

Skills

Digital MarketingData AnalystSEO / SEMSocial Media Marketing Facebook AdsGoogle AdsEmail MarketingContent Writing Video EditingGraphic DesignData Analytics (Excel)Python GenAI / AI AgentsAutomation

Contact

Email: shivaysinghrajputofficial@gmail.com  ·  Phone: +91 74797 01271  ·  LinkedIn: in.linkedin.com/in/shivam-kumar-40535a367

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